{'It’s like they’ve erupted out of someone’s subconscious': the way horror has come to dominate today's movie theaters.
The largest shock the cinema world has witnessed in 2025? The comeback of horror as a leading genre at the UK film market.
As a genre, it has impressively outperformed earlier periods with a 22% year-on-year increase for the UK and Ireland film earnings: £83,766,086 in 2025, versus £68 million the previous year.
“Last year, no horror film reached £10m at the UK or Irish box office. This year, five films have,” comments a film industry analyst.
The major successes of the year – a recent horror title (£11.4m), Sinners (£16.2 million), The Conjuring Last Rites (£14.98 million) and the sequel to a classic (£15.54 million) – have all stayed in the cinemas and in the public consciousness.
While much of the industry commentary focuses on the standout quality of certain directors, their successes indicate something shifting between viewers and the category.
“Viewers often remark, ‘This is a must-see regardless of your genre preferences,’” says a head of acquisition.
“Films like these play with genre and structure to create something completely different, and that speaks to an audience in a different way.”
But apart from creative value, the ongoing appeal of horror movies this year indicates they are giving cinemagoers something that’s highly necessary: catharsis.
“Right now, there’s a lot of anger, fear and division that’s being reflected in cinema,” says a film commentator.
“The genre masterfully exploits common anxieties, magnifying them so that everyday stresses fade beside the cinematic horror,” remarks a noted author of horror film history.
Against a real-world news cycle featuring geopolitical strife, enforcement actions, extremist rises, and ecological disasters, ghosts, monsters, and mythical entities resonate a bit differently with audiences.
“I read somewhere that the success of vampire movies is linked to economically depressed times,” states an performer from a popular scary movie.
“It’s the idea that capitalism sucks the life out of people.”
Historically, public discord has always impacted scary movies.
Scholars highlight the surge of German expressionism after the the Great War and the turbulent times of the early Weimar Republic, with movies such as early expressionist works and the iconic vampire tale.
This was followed by the economic crisis of the 30s and Universal Studios’ Frankenstein and The Wolfman.
“Take Dracula: it depicts an Eastern European figure invading Britain, spreading a metaphorical infection that endangers local protagonists,” notes a academic.
“Therefore, it embodies concerns related to foreign influx.”
The specter of immigration shaped the recently released supernatural tale The Severed Sun.
The creator explains: “I aimed to delve into populist rhetoric. Specifically, calls to restore a mythical past that favored a privileged few.”
“Additionally, the notion that acquaintances might unexpectedly voice extreme views, leaving others shocked.”
Maybe, the modern period of praised, culturally aware scary films commenced with a sharp parody launched a year after a contentious political era.
It ushered in a recent surge of innovative filmmakers, including several notable names.
“It was a hugely exciting time,” recalls a director whose project about a deadly unborn child was one of the time's landmark films.
“I think it was the beginning of an era when people were opening up to doing a really bonkers horror film which had arthouse aspirations.”
The director, currently developing another scary story, continues: “In the last ten years, public taste has evolved to welcome bolder horror concepts.”
Simultaneously, there has been a reappraisal of the overlooked scary films.
In recent months, a new cinema opened in London, showing obscure movies such as a quirky horror title, a classic adaptation and the late-80s version of Dr Caligari.
The re-appreciation of this “rough and rowdy” genre is, according to the cinema founder, a clear response to the algorithmic content pumped out at the box office.
“It counters the polished content from big producers. The industry has become blander and more foreseeable. Numerous blockbusters share the same traits,” he says.
“On the other hand, [these indie works] feel imperfect. They seem to burst forth from deep creativity, free from commercial constraints.”
Horror films continue to challenge the norm.
“Horror possesses a dual nature, feeling both classic and current simultaneously,” notes an specialist.
Besides the re-emergence of the deranged genius archetype – with multiple versions of a well-known story imminent – he predicts we will see horror films in 2026 and 2027 addressing our present fears: about artificial intelligence control in the years ahead and “supernatural elements in political spheres”.
In the interim, a religious-themed scare film a forthcoming title – which tells the story of holy family challenges after the nativity, and stars celebrated stars as the holy parents – is planned for launch in the coming months, and will undoubtedly create waves through the Christian right in the America.</